Hellbender Provisions

Outdoor lifestyle brand

OS1.0 Package

The Story

Hellbender Provisions was a conceptual product line created for an outdoor food startup, Tippins Foods, based in Pittsburgh, PA.

Our role was to create speculative (or ‘conceptual’) brand identities, in order to present to key stakeholders. The name Hellbenders is a namesake to the large (and endangered) salamander, native to PA.

HELLBENDER PROVISIONS | PITTSBURGH, PA | OUTDOORS

Fresh, funky branding

With a name like Hellbender, you lean into it all. Our goal with this brand was to fresh, vibrant, and stand out when browsing retail displays. The name Hellbender refers to the giant, rare salamander native to Pennsylvania clearwater streams.

What the hell are hellbenders?

While this is not our video nor content, creator Joseph Ricketts does a great job of showing the world these underwater giants call home. We also highly recommend checking out his channel! (Not affiliated)

Meet more of our heroes

Youth Football Team

Naturopath